01
Buying team
Who evaluates the product: a technical specialist, the purchasing team or the relevant department?
AXCEND · Industries
B2B prospecting: Professional chemicals
Chemicals for businesses and professional use
Discuss my project
What to agree before first contact
02
What we need before outreach
Which applications, specifications and documents matter? Who agrees testing and answers technical questions?
03
Example of a next step
A request for technical data, a sample or a supply quote.
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This example illustrates a possible project goal. It is not a guarantee of the same outcome for every client.
Client prospecting and sales follow-up
We find prospects, introduce your offer and continue the conversation after sending a proposal. Your team takes over when the prospect is ready to discuss a potential deal.
- Preparation
- Proposal and feedback
- Handover notes
For long sales cycles, the third, fourth and subsequent calls are charged separately.
Full scope of work
Closer Team
Product and audience research, editing your existing proposal and preparing a call script are included.
Sending proposals on request via WhatsApp, Telegram or email is included.
We follow up after 2–3 business days with people who requested and received the proposal. The second call and related correspondence are included.
The prospect is ready to consider a deal and asks for a quote, specific terms or a conversation with management. We provide their contact details and status. Your team prepares the quote and contract.
Related case study
Russian manufacturer of cleaning products
- 4
- contracts with distributors
- 4 chains
- hotels onboarded
- 4 mo.
- payback period
- $340k
- revenue over 6 months
Published figures from an individual project. Its terms may differ from current packages.
Related case studyOur commitment to results
For later launches, we agree the guarantee based on the actual results of the first launch.
up to 5%
First-launch guarantee
We agree the percentage and calculation basis in the contract before launch.
↻
Repeat launch
At our expense if the agreed guarantee is not met.
50%
Refund
If the repeat launch also falls short of the agreed result.
The guarantee applies to the main 500-company packages. It does not apply to the pilot or inbound enquiry handling.
How the result is defined and measured
The first launch under a full main package carries an individually agreed guarantee of up to 5%. The exact percentage, result criteria and calculation basis are agreed before launch and recorded in the contract.
The agreed percentage is our commitment for your project, not a cap on the results we can achieve.
Initial B2B outreach and qualification
Lead Generation Unit: qualified interest in your products or services and willingness to receive a proposal. The contract sets out the criteria and calculation basis.
Client prospecting and sales follow-up
Closer Team: readiness to consider a deal. The percentage is calculated from conversations or presentations with decision-makers, as specified in the contract.
If the agreed guarantee is not met, we repeat the launch at our expense. If the repeat launch also fails to achieve the agreed result, we refund 50% of the payment.
A company in the database, a contact attempt, a conversation, contact with the right person, a proposal request, qualified interest and readiness to consider a deal are distinct stages. The guarantee does not cover purchases, revenue or signed contracts.